Bummer for those hoping for some Bedazzled clothing from Mike anytime soon.
Mike “The Situation” Sorrentino is planning on launching a T-Shirt line (you didn’t think he’s be designing couture gowns did you?), and had applied for a trademark for “The Situation.”
The US Patent and Trademark Office (USPTO) rejected Mike’s request for “The Situation” name. According to TheSmokingGun.com Sorrentino hoped to trademark the name and then release a T-Shirt line.
According to USPTO, a trademark that was too similar to his own was issued to a Memphis-based clothing and shoe line in 2009. Sorrentino’s lawyers contested the trademark offices decision, but a USPTO lawyer stood behind their final decision.