Sean Combs Is Unforgivable

March 7th, 2006 // 6 Comments

Our trademark snoop, Christopher Peterson, has uncovered that the trademark application for Sean Combs’ fragrance Unforgivable was denied by the trademark office. This is because a French company, SPPC Paris Bleu, has already registered the name. SPPC first registered UNFORGIVEN and got approval, and has subsequently registered UNFORGIVABLE, and it has just been cleared to be published for opposition. Oops. A copy of the refusal is shown below, as well as the opposition for Sean Combs and Estee Lauder’s use of Unforgivable.

It looks as if Sean Combs and Estee Lauder could be out some major bucks. If they only had access to the services of our trademark snoop, Christopher Peterson. Sean John’s filing date was June 22, 2005, almost three weeks after SPPC Paris Bleu’s. Here is the opposition filing:

Word Mark: UNFORGIVABLE
Goods and Services: IC 003. US 001 004 006 050 051
052. G & S: Perfumery
Standard Characters Claimed
Mark Drawing Code: (4) STANDARD CHARACTER MARK
Design Search Code
Serial Number: 78641212
Filing Date: June 1, 2005
Current Filing Basis: 1B
Original Filing Basis: 1B
Published for Opposition: February 14, 2006
Owner: (APPLICANT) SPPC Paris Bleu CORPORATION FRANCE
Attorney of Record: (deleted)
Prior Registrations: 2951186
Type of Mark: TRADEMARK
Register: PRINCIPAL
Live/Dead Indicator: LIVE

The SPPC Paris Bleu registration and fragrance are after the jump.

By Miu von Furstenberg
asl

  1. doofus

    He’s better off in the long run.

    “Unforgivable” is a TERRIBLE name for a cologne.

    It’s got too much of a negative connotation.

  2. P. Diddy is so humorous. What does Unforgiveable mean anyway? It sounds like it’s for someone who just cheated on their girlfriend/ boyfriend. Is it a calogne for the dishonest?

  3. Here ya go, Sean: UNREMOVABLE. The scent that lingers….

  4. sophisticrite

    Another suggestion: Untalented.

  5. bestdress

    Another suggestion rich bastard that cheated on Jennifer Lopez…what to personal?

  6. In my honest opinion, What a cheezy name for a fragrance? This is puffy transferring his real life ego onto the products he markets. He wants to be well known, get his name out everywhere, even if it means diluting the value of it. This is gonna end up like another donald trump cologne sitting on the rite aid shelf for 1/2 off. it was not even worth mentioning his cologne here: http://www.fragrances.org

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