Philips Gotta Brand New Bag

And it is a Swarovski bag. Royal Dutch Philips, electronic producer, is joining the masses to dabble in the lure of the fashion industry. Crystal jewelry and handbags meets innovative electronic gadgets to bring a new line of couture technology.

The joint projects will result in a range of new and rare products. The first of which will be the “Active Crystals” range that will feature sound accessories and storage devices. The launch of the line will is slated for this summer. A limited collection will be available for a sneak peak this June at Colette in Paris. The full range will be in department stores and electronic stores in Europe, Asia and North America by August of this year.

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Tags: Fashion