“Lucy and Ashley are so easy to work with and we had a blast on set. They are fun, energetic and our Bongo consumers really relate to them both on and off the set of Pretty Little Liars,” said Deri Marder Chief Marketing officer of Iconix Brand Group.
The creative campaign On Set involves fans in as they scope out Ashley and Lucy’s life behind the scenes of the hit series with access to their dressing rooms and trailers.
The campaign will launch in a combination of magazines in August and September issues of Elle, StyleWatch, People, and Teen Vogue among others.
“We’re both very comfortable, very casual, so it’s fun to play dress up at photo shoots like this, we get to show off our inner vixen,” said Lucy.
Launch the gallery to view Lucy and Ashley representing the On Set BONGO campaign!