EXCLUSIVE: Tom Ford’s New Fragrance Name Revealed

We have waited with anticipation for Tom Ford’s new line for Estée Lauder, that will include include a fragrance and makeup. Mr. Ford has been very tight lipped about any details regarding the new line. Well, thanks to a tip from a faithful reader, we unfortunately for the secretive control freak that Tom Ford is, we can reveal the name of his new fragrance: Tom Ford Black Orchid.

What will the fragrance smell like. Probably not like Calvin Klein’s Eternity Purple Orchid Perfume which has highlights of soft, luxurious florals. Certainly it won’t smell anything like Jovan Black Orchid Cologne; lthough the ad text could be similar: Sophisticated but sensual. It’s Exotic Essence Undiscovered …. Until Now … Discover the seductive side of glamour.

The full details of the trademark filing are after the jump.

(Image courtesy of W)

Word Mark TOM FORD BLACK ORCHID
Goods and Services
IC 003. US 001 004 006 050 051052.
G & S: Body and beauty care preparations;
Cosmetics; Fragrances for personal use; Non-medicated bath preparations
Standard Characters Claimed
Mark Drawing Code (4) STANDARD CHARACTER MARK
Design Search Code
Serial Number 78784040
Filing Date January 3, 2006
Current Filing Basis 1B
Original Filing Basis 1B
Owner (APPLICANT) Thomas C. Ford INDIVIDUAL
UNITED STATES (Address Deleted)
Attorney of Record Rita M. Odin
Type of Mark TRADEMARK
Register PRINCIPAL
Live/Dead Indicator LIVE

Tags: Exclusives
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